Evaluate Your Research Partners on 7 Key Data Quality Criteria

High-quality data is the foundation of reliable insights, but ensuring its accuracy and objectivity is an ongoing challenge for researchers. Join quantilope's Andrea Podel, associate director of global panel consulting, and Lindsey Guzman, solutions consultant, as they explore what a strong approach to data quality looks like. This session will reveal seven key questions to ask your research partners about their data quality processes, ensuring your insights are built on high-quality responses from real consumers.

Key Takeaways:
~ How to evaluate your research partners on their data quality procedures.
~ Essential factors to consider when selecting a sample provider.
~ How to design surveys that ensure your responses will be unbiased.