5th Annual Membership & Marketing Virtual # 4

Shriners International Panel Discussion
Mel Bower, Chief Marketing & Communications Officer, Shriners International & Shriners Children’s
Bryan Harrison, Chief Membership Development Officer, Shriners International
John Piland, Executive Vice President, COO, Shriners International

Do not miss the grand finale of the 5th Annual Membership & Marketing Virtual Series! This is your chance to dive deeper into the powerful strategies and frameworks shared throughout the series, helping you turn insights into action. We are shaping this session around your feedback and questions, ensuring everything you learn can create an immediate impact within your Shrine. Take part in shaping the conversation by sharing what is on your mind. Connect directly with Shriners International leadership, get the answers that matter most, and walk away ready to drive real change.

Following this session, learners will be able to:
· Apply key membership and marketing strategies learned throughout the series to drive growth and engagement within your chapter or organization.
· Identify actionable insights based on personalized feedback, enabling immediate implementation of tactics for sustainable change.
· Engage directly with Shriners International leadership to address specific challenges and opportunities, fostering stronger connections and support within your communities.

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Fraternal Growth - Authenticity Matters
Noble Steve Baker, Aladdin Shriners

Discover the deep-rooted origins of fraternities, where mutual aid is woven into the fabric of society, reflecting humanity’s natural instinct to rely on one another. In the Shrine community, the lodge stands as a sanctuary—offering understanding, support, and camaraderie. Built on the principles of brotherhood, the Shrine fosters a space where individuals from all walks of life come together, each contributing their unique talents for the greater good.

True transformation occurs when brothers help brothers with genuine care, whether by lending a hand or simply checking in. It’s in these authentic acts of support that our brotherhood thrives. While Shriners are renowned for our powerhouse fundraising, that’s only part of who we are. By harnessing our diverse skills to lift each other up and sharing our stories of brotherly support, we will attract new members who share our values and vision for a stronger fraternity.

Following this session, learners will be able to:
· Inspire members to build trust and rapport that empowers others to take action.
· Strengthen and deepen genuine fraternal bonds through shared experiences.
· Identify and apply authenticity as a key communication strategy to enhance engagement and connection.

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Certificate Opportunities

Complete all four virtual sessions (live or on-demand) to earn the Noble Academy Apprentice Certificate. To earn the prestigious Noble Academy Master Class Certificate, you must attend the in-person conference in Orlando, FL, on April 10-12, 2025, and complete all four virtual sessions. This comprehensive program recognizes your dedication and commitment to achieving excellence in your field.

The virtual event series will take place from 1-3 p.m. Eastern Standard Time. Live events will be recorded and made available on the Shriners International Education Foundation (SIEF) On Demand Virtual Event Series website for convenient access.

Learners seeking to obtain the Apprentice and/or Master Class Certificate must complete all four virtual sessions live or on-demand by Friday, June 13, 2025.

Please note virtual sessions are best viewed using the latest version of Chrome or Edge.