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On-demand
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    Thursday, December 17, 2020 · 12:00 PM EST
    Agenda:

    Business Update on Q4
    Client update
    Revenue Operations Update
    ICUC Central Update
    DEI
    Tech Talk
    Strategy Team’s Top 5 Anticipated Social Media Trends of 2021
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    Monday, July 27, 2020 · 9:00 AM PDT
    Please join us for our first ICUC Book Club discussion on 'The Hate U Give'.

    The Hate U Give is an in-depth look at two different communities through Starr Carter. One being the low-income, mostly black neighborhood where she lives. The other her...
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    Monday, June 1, 2020 · 11:00 AM PDT
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    Wednesday, May 20, 2020 · 1:30 PM EDT
    Most of what we've adopted as "best practices" for organic social media has been learned and tested over a period of years, based on testing and analysis.

    Pretty much all of that accumulated knowledge is now worthless.

    How customers and potentia...
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    Wednesday, November 27, 2019 · 9:00 AM PST
    Join us for our Q4 Town Hall as we reflect on the year that was, and look ahead to 2020.
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    Wednesday, November 20, 2019 · 9:00 AM PST
    Join us for our next Coffee with Keith, where you will meet Cip Neiconi - master of all things scheduling at ICUC.
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    Thursday, September 26, 2019 · 9:00 AM PDT
    Join us for our next Coffee with Keith - featuring Erika Lovegreen, Director of Strategy.
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    Friday, February 8, 2019 · 9:30 AM PST
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    Thursday, November 19, 2020 · 9:00 AM PST
    Join us for a 20 minute session as we walk you through the ICUC Central 2021 roadmap.
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    Tuesday, November 10, 2020 · 8:00 AM PST
    We love it. We hate it. it's the holiday season!

    When the leaves change, every beverage includes pumpkin, and candy canes become an acceptable appetizer, it's also time to get your social media program ramped WAY up.

    In "regular" years, the incr...
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    Thursday, September 24, 2020 · 8:00 AM PDT
    Social media is hard enough. But social media in regulated industries like pharma, finserv, and healthcare is even harder.

    A super-wide variety of audiences.

    Internal approval processes.

    And of course, government regulations and requirements.

    ...
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    Wednesday, December 18, 2019 · 10:00 AM PST
    Reviews have become a massively important component of how customers decide to spend their money. And now, a similar dynamic is impacting where employees choose to work...and more.

    In just the past two years, the number of reviews left by employe...
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    Thursday, October 24, 2019 · 10:00 AM PDT
    Reviews have become a massively important component of how customers decide to spend their money. And now, a similar dynamic is impacting where employees choose to work...and more.

    In just the past two years, the number of reviews left by employe...
  • Blank-1
    Thursday, October 24, 2019 · 10:00 AM PDT
    Reviews have become a massively important component of how customers decide to spend their money. And now, a similar dynamic is impacting where employees choose to work...and more.

    In just the past two years, the number of reviews left by employe...
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    Wednesday, October 2, 2019 · 11:00 AM PDT
    Dark social is bigger than you think - and it's already part of your brand story.
    Think Whatsapp, direct messages, email and other forms of content. While dark social can be difficult to track, it can give your brand the ability to approach cus...
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    Tuesday, August 27, 2019 · 10:00 AM PDT
    The challenge in social media isn't that it can't be measured. The challenge is that there are TOO MANY things that can be measured. But which of those metrics are actually useful in optimizing your programs, and improving your business?
    This spe...
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    Wednesday, May 15, 2019 · 8:00 AM PDT
    90% of customers read reviews before visiting or purchasing a business, so what do you do when you receive a NEGATIVE review?

    Negative or neutral reviews are almost always inevitable. While the customer is always 'right', no brand or business c...
Series
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    Wednesday, August 26, 2020 · 10:00 AM PDT